Last Friday night, Beardbrand took over the Rattle Inn in Austin, Texas for the third annual Celebration by Beardbrand (CXBB). The biggest event yet, this year’s CXBB boasted an incredible turnout of loyal and supportive Beardbrand customers as well as beardsmen, their ladies, and those who support the goal of changing the way society views beardsmen.
The first 50 guests through the door were given a free swag bag, packed to the gills with Beardbrand goodies like beard wash and softener, mustache wax, beard oil, and loads of other awesome gifts. The bags went quickly, as there was a line down the sidewalk waiting for the event to kick off before the doors even opened.
Drinks were free, and the menu for the evening gave guests the chance to get a little taste of Beardbrand – each drink was modeled to capture the essence of the variety of beard oil scents customers are offered.
The evening’s soundtrack was provided by four kickass bands – Rusty Razors, Sour Bridges, Adult Books, and Little Hurricane. The bands rocked the house in true Austin fashion, getting the event’s crowd dancing, shaking their money makers, and singing along the entire night.
Guests were also given a chance to step in front of the camera, with a photo booth at the entrance that offered them the opportunity to have their photos taken with the Beardbrand logo and show their support for not only the company, but for the bearded community as well.
With the entire Beardbrand and Urban Beardsman team in attendance, guests were treated to a night of drinks, music, and meeting the company’s team. With the success of the evening, and the best turnout to date, Beardbrand is full steam ahead as they continue to grow, progress, and look forward to many more CXBB events in the future!