First things first, you cannot order Beardbrand products on Amazon. If you see our products for sale on Amazon, it's either a counterfeit product, stolen goods, or an arbitrage play (they buy on Beardbrand.com or at Target and resell on Amazon). In all of those situations, you're gonna have a bad time.
As this company has grown, we've learned what we do and don’t do well. If it's not something we do well, we either make it better or cut it out. Long term customers will remember our Urban Beardsman shirts, our Solid Colognes, and the .co.uk website. All those projects were things we thought would work well, but ended up being detrimental to the business.
Selling on Amazon has now been added to that list of unsuccessful projects.
I understand that it makes sense for a lot of companies to put their products on Amazon—and we were selling on there for several years. But when we took a closer look, we found that we couldn't provide the true Beardbrand experience through Amazon. If you've ordered from Beardbrand before, you know there are some surprise elements in your order. You'll also notice that the packages are meticulously put together to ensure your products arrive safe and sound.
Since leaving Amazon in 2018, we’ve been able to improve our own sales channel at Beardbrand.com, cut down on shipping times, and make sure the customer experience is beyond what is expected.
We’ve made it easier to connect with a Beardbrand Team Member. If you’ve got a question about a product, you can hop on our website and live chat with a real Beardbrand staff member—not some automated robot. Seriously, try it when you’re done reading this post.
And when you make a purchase, you can opt-in to receive style consultations via text message—for free. Purchase three times, and you’ll automatically be invited to join the Alliance—a network of over 700 growth-minded men committed to helping each other be awesome.
When we say Keep on Growing, we’re not just talking about beards or hair. We’re also talking about continually finding ways to improve—that goes for us as a business as well.
We are investing a lot into the future of Beardbrand, and we will continue to develop class-leading products, as well as deliver a class-leading experience. We found that Amazon slowed us down from delivering on that vision. And while we want to be everything to everyone, we don't have unlimited resources, so instead, we choose to focus on things we do best.
Beardbrand is proud to be independent and proud to help Make Men Awesome. We don’t have any plans to change that.
Thank you so much for your business, and Keep on Growing!