



Utility Beard Softener
Life is hard; soften up. Utility Softener is a versatile beard and hair conditioner that restores hydration lost from showering, strengthens hair follicles, and helps prevent breakage. Use it daily for a softer, healthier, and easier to style beard and mane. Utility Softener pairs perfectly with Utility Wash. SIZE: 14 fl oz.
Products are automatically delivered on your schedule. No obligation—modify, skip, pause or cancel your subscription anytime by logging into your Beardbrand account. Each order purchased directly from Beardbrand comes with a 100% satisfaction guarantee. Read more here. If you don't love the Beardbrand products you ordered, we'll take care of you.
HOW DO I USE UTILITY BEARD SOFTENER?
BEARD CONDITIONER: Apply a nickel-sized amount of Utility Softener to your beard, focusing on the hair tips. Bask in the awesome fragrance under your nose while letting it soak in. Rinse. Use Utility Softener on its own or after washing your beard with Utility Wash.
HAIR CONDITIONER: Apply a nickel-sized amount of Utility Softener to your hair, focusing on the hair tips. Let it soak in for the duration of your shower. Rinse. Use Utility Softener on its own or after washing your hair with Utility Wash.
SHAVE LOTION: Use Utility Softener in place of shaving cream for a slick and smooth shave that moisturizes skin and reduces irritation.
ADVANCED BEARD + HAIR SOFTENING
If you want to make your beard and hair even more soft, touchable, and easy to style, try these advanced softening techniques:
- Co-washing (conditioner washing): It sounds counter-intuitive, but instead of using Utility Wash every time you shower, try using Utility Softener instead. Utility Softener contains enough cleansing ingredients to take care of any routine bacteria in your beard while keeping it moisturized. Reserve the stronger Utility Wash for a weekly deep-clean or for days when your beard is extra soiled with sweat and dirt.
- Let it soak: Apply Utility Softener at the start of your shower and let it soak in while you wash the rest of your body. The more time it spends on your hair, the more time it has to work its magic.
- Leave it in: For the ultimate softening boost, apply a small amount of Utility Softener to a damp beard, and skip the rinse altogether. Set it and forget it while you go about your day. Just be sure to give your beard a thorough rinse before adding more Utility Softener the next day.
Keep in mind that everyone’s hair is different, so experiment with these three techniques to find what works best for you.
HOW MUCH UTILITY BEARD SOFTENER DO I GET?
14 fl oz / 414 ml
HOW CAN A MULTI-USE PRODUCT BE AS GOOD AS SINGLE-USE?
This is a great question. There are some fundamental differences between beard hair and head hair. But over the years, we have learned that certain multi-use product formulas, when used properly, can be just as effective as single-use products for conditioning head hair and beard hair.
It’s all broken down in greater detail on our blog: The Science Behind Beardbrand Utility Softener.
Utility Beard Softener Ingredients
Utility Beard Softener - Bold Fortune
Water (Aqua, Eau), Glycerin, Cetearyl Alcohol, Fragrance (Parfum), Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Behentrimonium Chloride, Coco-Glucoside, Coconut Alcohol, Phenoxyethanol, Benzoic acid, Ethylhexylglycerin, Glycereth-2 Cocoate, Glycine Soja (Soybean) Oil, Xanthan Gum, Glycolic Acid, Hydroxyethylcellulose, Aloe Barbadensis Leaf Extract, Disodium EDTA, Panthenol, Mentha Piperita (Peppermint) Leaf Extract, Glycerin, Water, Sodium Hydroxide, Tocopheryl Acetate (Vitamin E)
Utility Beard Softener - Old Money
Water (Aqua, Eau), Glycerin, Cetearyl Alcohol, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Fragrance (Parfum), Behentrimonium Chloride, Coco-Glucoside, Coconut Alcohol, Phenoxyethanol, Benzoic acid, Ethylhexylglycerin, Glycereth-2 Cocoate, Tocopheryl Acetate (Vitamin E), Glycine Soja (Soybean) Oil, Xanthan Gum, Glycolic Acid, Hydroxyethylcellulose, Aloe Barbadensis Leaf Extract, Disodium EDTA, Panthenol, Mentha Piperita (Peppermint) Leaf Extract, Sodium Hydroxide
Utility Beard Softener - Tree Ranger
Water (Aqua, Eau), Glycerin, Cetearyl Alcohol, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Behentrimonium Chloride, Coco-Glucoside, Coconut Alcohol, Phenoxyethanol, Benzoic acid, Ethylhexylglycerin, Glycereth-2 Cocoate, Fragrance (Parfum), Tocopheryl Acetate (Vitamin E), Glycine Soja (Soybean) Oil, Xanthan Gum, Glycolic Acid, Hydroxyethylcellulose, Aloe Barbadensis Leaf Extract, Disodium EDTA, Panthenol, Mentha Piperita (Peppermint) Leaf Extract, Sodium Hydroxide
Utility Beard Softener - Temple Smoke
Water (Aqua, Eau), Glycerin, Cetearyl Alcohol, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Fragrance (Parfum), Behentrimonium Chloride, Coco-Glucoside, Coconut Alcohol, Phenoxyethanol, Benzoic acid, Ethylhexylglycerin, Glycereth-2 Cocoate, Tocopheryl Acetate (Vitamin E), Glycine Soja (Soybean) Oil, Xanthan Gum, Glycolic Acid, Hydroxyethylcellulose, Aloe Barbadensis Leaf Extract, Disodium EDTA, Panthenol, Mentha Piperita (Peppermint) Leaf Extract, Sodium Hydroxide
Learn more about our ingredients.
NO: SLS / SLES / PARABENS / SILICONES / PHTHALATES
Beardbrand Assurance
If you don't love Beardbrand product or the fragrance you purchased, we'll buy it back or exchange it for another fragrance—no questions asked. Just head over to our Returns & Exchanges page to initiate your return or exchange.
Returns
We want you to be happy at Beardbrand, even if the product doesn’t work for you. Everyone has different skin types, hair types, and fragrance preferences. While we’d love to say our products will work for 100% of the people that buy them, we know that’s simply not the case.
Don’t worry; if you aren’t completely satisfied with our products, we’ll take care of you. If something doesn’t work, we’ll find you a product that does, and if we can’t, we’ll make you whole.
- We offer full refunds (including shipping) as long as our payment processor allows it (usually up to 120 days from the date of purchase).
- After 120 days, we can do a refund as store credit.
- Swaps are always free (net the difference in product costs).
USA Shipping
Our goal is to ship any order out by 2:00 PM CST the same day. During the holiday rush, orders can take up to three days to ship. The average shipping time is two days but varies based on your location (we ship from Texas). Shipping timeframes are not guaranteed and provide a rough estimate for when you will receive your products. Rates are for continental USA.
- Shipping Rates: $7.99 standard & $15.99 premium shipping
- Free Shipping for USA orders over $75 (excludes gift cards)
- Free Standard Shipping or $5 Off Premium Shipping for Beardbrand Alliance Members
International Shipping
We do not currently ship to Europe, UK, Russia, Mexico, Ghana, Morocco, China, Hong Kong, and Turkey. Customers in other countries can place orders from our store. All customs and taxes are the responsibility of the buyer. Shipping prices are at market rates and calculated at checkout.
- $5 Off International Shipping for Beardbrand Alliance Members
Keep on Growing®

I have been using beard brand products since 2018 and their products never disappoint, but the beard softener after using their beard wash is a game changer. If you are new to using beard products and don’t know where you should start I would say the wash and especially the conditioner is a must have and gives the most dramatic change in my opinion and trust me the woman in your life will notice and love it because the scents are great and long lasting but your beard no longer feels like a dry scratchy Brillo pad. To me I can tell a difference in the health of my beard. As you continue to use it you will notice your beard looking and feeling progressively healthier. I have had so many comments asking me how I get my beard to look so healthy mostly from women. The color looks richer and shinier. If you throw in some beard oil to make it shine like a shampoo commercial and get rid of dandruff and some sea salt spray for a slight hold and for extra texture that’s light and not goopy or greasy, the sea salt spray is subtle but is totally a pro move. I’ve tried all the top name beard products over the years and Beard Brand is by far the best, there’s no competition. Also thank you beard brand for now making cologne. I’ve been looking for a cologne that smells at least a little similar to Bold Fortune with mixed results but I just wanted to have Bold Fortune straight up in a cologne and you guys did it THANK YOU AO MUCH!!
I’ve got long hair (mid back) so people often notice the fragrance of my shampoo and conditioner. I alternate using Bold Fortune and Temple Smoke Utility Wash, Utility Softener and Salt Spray. So far, not a day goes by that I don’t get compliments or inquiries about the fragrance. I also find that I don’t have to use as much product to get an overall deep clean down to the roots. At my age, it takes me twice as long to look half as good! Thanks Beardbrand for helping out!
As usual with all Beardbrand products it’s awesome!
Utility Beard Softener
Your best product. Exactly what I have been looking for. Didn’t realize thid existed when you made your product revisions. Great as leave in for dry, gray, unruly beard. Co wash every day.
It has a great scent that my wife loves, and it makes shaving a breeze. Frankly, it is the best shaving gel I have ever used, and I have been shaving my head for nearly 30 years. Oh ya, also does a great job on the beard ;)
I have used several Beardbrand products and I love them all.
Fragrances

Bold Fortune
Fortune favors the bold, and in collaboration with Jeremy Siers, we bring you our smoothest ever special-edition fragrance. Charred white oak and vintage leather couple with hits of saffron and oud to create a slow-burning scent blend that lingers like cigar smoke, trails like whiskey legs on the side of a glass, and ages almost as well as you do. Be bold because there is no fortune but that which we make.
PRIMARY NOTES
Leather
Whiskey
Saffron
Oud
Tobacco
FRAGRANCE FAMILY
Woody
Amber
Resinous
FRAGRANCE TYPE
Warm
Complex

Old Money
Breathe deep—that's the smell of Old Money. With 23 fragrance notes—including aged oak, amber, and ylang ylang—this is a rich and complex scent that evolves throughout the day. As a fragrance, Old Money is right at home surrounded by rich mahogany, your favorite worn leather chair, a glass of whiskey, and a cigar.
PRIMARY NOTES
Oak
Amber
Leather
Lime
Ylang Ylang
FRAGRANCE FAMILY
Woody
Floral
Citrus
FRAGRANCE TYPE
Rich
Complex

Tree Ranger
If a tree falls in the forest and no one is around, does it make a sound? Who the hell cares when you smell this good! We’ll go out on a limb and say it—Tree Ranger will leave you pining for more. This blend of refreshing eucalyptus, fresh pine, and sweet, sweet cedarwood takes root in your beard, hair, and skin and says, “that man is a trailblazer.” In other words, Tree Ranger keeps you smelling like you just hiked through a Pacific Northwest Forest.
PRIMARY NOTES
Eucalyptus
Pine
Cedarwood
FRAGRANCE FAMILY
Herbal
Woody
FRAGRANCE TYPE
Light
Fresh

Temple Smoke
Temple Smoke is a mystical blend inspired by the rich fragrance of oud incense. It has deep and warm layers with an earthy, smoky undertone. The complementary notes of palo santo, frankincense, and patchouli create a rich and long-lasting blend. This resinous and smoky fragrance is perfect for a temple retreat or hastily retreating from a temple.
PRIMARY NOTES
Palo Santo
Vanilla
Frankincense
Patchouli
FRAGRANCE FAMILY
Woody
Resinous
Earthy
FRAGRANCE TYPE
Sweet
Smoky
Still Looking?
Beardbrand Assurance
Get Free US Shipping
On orders of $75 or more.
Swaps Are Always Free
If a product or fragrance doesn’t work for you, we’ll get you one that does.
Formulated with Love
Grow Your Mind
Shoppers with Disabilities Toggle Shoppers with Disabilities content
If you are vision-impaired or have any impairment covered by the Americans with Disabilities Act or a similar law, and you wish to discuss potential accommodations related to using this website, please contact us at 844-662-3273 ext 0 or contact us here.
Beardbrand Toggle Beardbrand content
Community Toggle Community content
1000 E 51st St, Austin TX 78751