



Utility Beard Softener
Life is hard; soften up. Utility Softener is a versatile beard and hair conditioner that restores hydration lost from showering, strengthens hair follicles, and helps prevent breakage. Use it daily for a softer, healthier, and easier to style beard and mane. Utility Softener pairs perfectly with Utility Wash. SIZE: 14 fl oz.
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HOW DO I USE UTILITY BEARD SOFTENER?
BEARD CONDITIONER: Apply a nickel-sized amount of Utility Softener to your beard, focusing on the hair tips. Bask in the awesome fragrance under your nose while letting it soak in. Rinse. Use Utility Softener on its own or after washing your beard with Utility Wash.
HAIR CONDITIONER: Apply a nickel-sized amount of Utility Softener to your hair, focusing on the hair tips. Let it soak in for the duration of your shower. Rinse. Use Utility Softener on its own or after washing your hair with Utility Wash.
SHAVE LOTION: Use Utility Softener in place of shaving cream for a slick and smooth shave that moisturizes skin and reduces irritation.
ADVANCED BEARD + HAIR SOFTENING
If you want to make your beard and hair even more soft, touchable, and easy to style, try these advanced softening techniques:
- Co-washing (conditioner washing): It sounds counter-intuitive, but instead of using Utility Wash every time you shower, try using Utility Softener instead. Utility Softener contains enough cleansing ingredients to take care of any routine bacteria in your beard while keeping it moisturized. Reserve the stronger Utility Wash for a weekly deep-clean or for days when your beard is extra soiled with sweat and dirt.
- Let it soak: Apply Utility Softener at the start of your shower and let it soak in while you wash the rest of your body. The more time it spends on your hair, the more time it has to work its magic.
- Leave it in: For the ultimate softening boost, apply a small amount of Utility Softener to a damp beard, and skip the rinse altogether. Set it and forget it while you go about your day. Just be sure to give your beard a thorough rinse before adding more Utility Softener the next day.
Keep in mind that everyone’s hair is different, so experiment with these three techniques to find what works best for you.
HOW MUCH UTILITY BEARD SOFTENER DO I GET?
14 fl oz / 414 ml
HOW CAN A MULTI-USE PRODUCT BE AS GOOD AS SINGLE-USE?
This is a great question. There are some fundamental differences between beard hair and head hair. But over the years, we have learned that certain multi-use product formulas, when used properly, can be just as effective as single-use products for conditioning head hair and beard hair.
It’s all broken down in greater detail on our blog: The Science Behind Beardbrand Utility Softener.
WHAT HAPPENED TO THE SPICED CITRUS, TEA TREE, AND FOUR VICES FRAGRANCES?
To improve operational efficiency and provide a greater value, we made the difficult decision in 2022 to begin retiring the Spiced Citrus, Tea Tree, and Four Vices fragrances.
You can read more about these changes on our blog at Big Changes Coming in 2022.
Utility Beard Softener Ingredients
Utility Beard Softener - Bold Fortune
Water (Aqua, Eau), Glycerin, Cetearyl Alcohol, Fragrance (Parfum), Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Behentrimonium Chloride, Coco-Glucoside, Coconut Alcohol, Phenoxyethanol, Benzoic acid, Ethylhexylglycerin, Glycereth-2 Cocoate, Glycine Soja (Soybean) Oil, Xanthan Gum, Glycolic Acid, Hydroxyethylcellulose, Aloe Barbadensis Leaf Extract, Disodium EDTA, Panthenol, Mentha Piperita (Peppermint) Leaf Extract, Glycerin, Water, Sodium Hydroxide, Tocopheryl Acetate (Vitamin E)
Utility Beard Softener - Old Money
Water (Aqua, Eau), Glycerin, Cetearyl Alcohol, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Fragrance (Parfum), Behentrimonium Chloride, Coco-Glucoside, Coconut Alcohol, Phenoxyethanol, Benzoic acid, Ethylhexylglycerin, Glycereth-2 Cocoate, Tocopheryl Acetate (Vitamin E), Glycine Soja (Soybean) Oil, Xanthan Gum, Glycolic Acid, Hydroxyethylcellulose, Aloe Barbadensis Leaf Extract, Disodium EDTA, Panthenol, Mentha Piperita (Peppermint) Leaf Extract, Sodium Hydroxide
Utility Beard Softener - Tree Ranger
Water (Aqua, Eau), Glycerin, Cetearyl Alcohol, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Behentrimonium Chloride, Coco-Glucoside, Coconut Alcohol, Phenoxyethanol, Benzoic acid, Ethylhexylglycerin, Glycereth-2 Cocoate, Fragrance (Parfum), Tocopheryl Acetate (Vitamin E), Glycine Soja (Soybean) Oil, Xanthan Gum, Glycolic Acid, Hydroxyethylcellulose, Aloe Barbadensis Leaf Extract, Disodium EDTA, Panthenol, Mentha Piperita (Peppermint) Leaf Extract, Sodium Hydroxide
Utility Beard Softener - Temple Smoke
Water (Aqua, Eau), Glycerin, Cetearyl Alcohol, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Fragrance (Parfum), Behentrimonium Chloride, Coco-Glucoside, Coconut Alcohol, Phenoxyethanol, Benzoic acid, Ethylhexylglycerin, Glycereth-2 Cocoate, Tocopheryl Acetate (Vitamin E), Glycine Soja (Soybean) Oil, Xanthan Gum, Glycolic Acid, Hydroxyethylcellulose, Aloe Barbadensis Leaf Extract, Disodium EDTA, Panthenol, Mentha Piperita (Peppermint) Leaf Extract, Sodium Hydroxide
Learn more about our ingredients.
FREE OF SULFATES / PARABENS / SILICONES / PHTHALATES
Beardbrand Assurance
If you don't love Beardbrand product or the fragrance you purchased, we'll buy it back or exchange it for another fragrance—no questions asked. Just head over to our Returns & Exchanges page to initiate your return or exchange.
Returns
We want you to be happy at Beardbrand, even if the product doesn’t work for you. Everyone has different skin types, hair types, and fragrance preferences. While we’d love to say our products will work for 100% of the people that buy them, we know that’s simply not the case.
Don’t worry; if you aren’t completely satisfied with our products, we’ll take care of you. If something doesn’t work, we’ll find you a product that does, and if we can’t, we’ll make you whole.
- We offer full refunds (including shipping) as long as our payment processor allows it (usually up to 120 days from the date of purchase).
- After 120 days, we can do a refund as store credit.
- Swaps are always free (net the difference in product costs).
USA Shipping
Our goal is to ship any order out by 2:00 PM CST the same day. During the holiday rush, orders can take up to three days to ship. The average shipping time is two days but varies based on your location (we ship from Texas). Shipping timeframes are not guaranteed and provide a rough estimate for when you will receive your products. Rates are for continental USA.
- Shipping Rates: $7.99 standard & $15.99 premium shipping
- Free Shipping for USA orders over $75 (excludes gift cards)
- Free Standard Shipping or $5 Off Premium Shipping for Beardbrand Alliance Members
International Shipping
We do not currently ship to Europe, UK, Russia, Mexico, Ghana, Morocco, China, Hong Kong, and Turkey. Customers in other countries can place orders from our store. All customs and taxes are the responsibility of the buyer. Shipping prices are at market rates and calculated at checkout.
- $5 Off International Shipping for Beardbrand Alliance Members
Keep on Growing®

It has a great scent that my wife loves, and it makes shaving a breeze. Frankly, it is the best shaving gel I have ever used, and I have been shaving my head for nearly 30 years. Oh ya, also does a great job on the beard ;)
I have used several Beardbrand products and I love them all.
Products are excellent and smell amazing!
It is working great my beard . Not soft as I like but it’s getting there
I've self-described my look as "Biker Santa Claus". Stocky build, lots of tattoos, long white beard. I've been growing this thing for about 20 years and I've used a ton of beard products. Most of them don't deliver on what they promise. I recently found Beardbrand on IG and figured that I'd give it a shot. My beard used to be unruly and kinda wiry. It's the kind of beard that if it was a teenager, it would always be in detention or shipped off to military school. The Utility Beard Softener has scared it straight (well, with an assist from a round brush and a blow dryer) and dare I say, it's sexy. It's soft and shiny. I can hear women ovulate when I walk by. Okay, that last part isn't true. But the soft and shiny part? 1000%. My beard looks and feels so much better after using the Softener. I was asked by Beardbrand if it kicks ass. Yes, it kicks all the ass.
Just wanted to say thank yall
I really like the beard wash and softener. Temple smoke is the preferred scent of my wife and I. Two bottles is all I need in the shower as these two cover the body wash and shampoo/conditioner. Great!
Fragrances

Bold Fortune
Fortune favors the bold, and in collaboration with Jeremy Siers, we bring you our smoothest ever special-edition fragrance. Charred white oak and vintage leather couple with hits of saffron and oud to create a slow-burning scent blend that lingers like cigar smoke, trails like whiskey legs on the side of a glass, and ages almost as well as you do. Be bold because there is no fortune but that which we make.
PRIMARY NOTES
Leather
Whiskey
Saffron
Oud
Tobacco
FRAGRANCE FAMILY
Woody
Amber
Resinous
FRAGRANCE TYPE
Warm
Complex

Old Money
Breathe deep—that's the smell of Old Money. With 23 fragrance notes—including aged oak, amber, and ylang ylang—this is a rich and complex scent that evolves throughout the day. As a fragrance, Old Money is right at home surrounded by rich mahogany, your favorite worn leather chair, a glass of whiskey, and a cigar.
PRIMARY NOTES
Oak
Amber
Leather
Lime
Ylang Ylang
FRAGRANCE FAMILY
Woody
Floral
Citrus
FRAGRANCE TYPE
Rich
Complex

Tree Ranger
If a tree falls in the forest and no one is around, does it make a sound? Who the hell cares when you smell this good! We’ll go out on a limb and say it—Tree Ranger will leave you pining for more. This blend of refreshing eucalyptus, fresh pine, and sweet, sweet cedarwood takes root in your beard, hair, and skin and says, “that man is a trailblazer.” In other words, Tree Ranger keeps you smelling like you just hiked through a Pacific Northwest Forest.
PRIMARY NOTES
Eucalyptus
Pine
Cedarwood
FRAGRANCE FAMILY
Herbal
Woody
FRAGRANCE TYPE
Light
Fresh

Temple Smoke
Temple Smoke is a mystical blend inspired by the rich fragrance of oud incense. It has deep and warm layers with an earthy, smoky undertone. The complementary notes of palo santo, frankincense, and patchouli create a rich and long-lasting blend. This resinous and smoky fragrance is perfect for a temple retreat or hastily retreating from a temple.
PRIMARY NOTES
Palo Santo
Vanilla
Frankincense
Patchouli
FRAGRANCE FAMILY
Woody
Resinous
Earthy
FRAGRANCE TYPE
Sweet
Smoky
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