Urban Beardsmen helped shift the public perception of what a bearded individual is supposed to look like. To you, a beard is a representation of your freedom to define who you want to be. You invest in yourself, your community, and your career while striving to make a notable impact on the world. Beyond the beard, you are continually looking for ways to keep on growing and are often described as a lifelong learner. As an Urban Beardsman, essential products like Beard Oil and Styling Balm keep you looking awesome in the office and out on the town. Urban Beardsmen make up 13% of men surveyed. 

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Learning to shape and style your beard is an essential skill for every Urban Beardsman to master. 

We break down all the tools and techniques needed to master your beard style in this blog.

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Helping you build confidence in your grooming and styling routine is what we’re all about. 

Need some product advice or a second opinion on your style?

Hit up our resident style expert, Sylvester Louis, for a free style consultation.

Text "STYLE" to 512-879-3297 to get the conversation started.


Come hang out with Beardbrand and other Urban Beardsmen over at the Beardbrand Alliance YouTube Channel. 

We're pumping out quality content 3x per week, covering everything from beard and hair advice to making the perfect cup of coffee. 

Click below to subscribe to the channel and never miss a new video.

Beardbrand Alliance YouTube Channel


As an Urban Beardsman, we’re hooking you up with a little something to get you started off right. 

This exclusive offer should be landing in your inbox right about now. 

Once you receive that, gear up for the best (and funniest) in men’s grooming, style, and inspiration delivered weekly to your inbox.  

Welcome to the community.

Keep on Growing.